WRC’s women sector campaign for women’s equality asks politicians to do something about the gap between men and women. The campaign includes 7 asks that are solutions to the problems women face. The Fair Deal for Women campaign is led by the Women’s Resource Centre and is the first of its kind, coming from a partnership of 13 leading women’s sector organisations
Fair Deal is a women’s sector resource where writers, broadcasters, journalists, or anyone interested in women’s equality can come to for statistics, research, comment, a speaker, or expert on women’s inequality in the UK. Our aim is to get the message across that women’s inequality spans across all areas of life. It’s not just focused on violence against women or the pay gap for example. Our campaign tries to join the dots to show the connection between many different factors. The other message is that the government’s policies are making the situation much worse for women, economically, socially and politically.
The impact of the campaign has been to provide a place, for the first time, where the women’s organisations have pooled their research and collaborated on a set of policy asks. This collaboration and pooling of resources has meant that the campaign has far more weight behind it, in the eyes of the media for example. We’ve been able to engage a number of high profile public figures, politicians and numerous journalists. The result of this meant that we have been able to influence the debate around women’s equality, get people talking on social media, and also get articles and research in the press.